This panel will bring to light both the missed opportunities from mis-projections in vinyl manufacturing and will also establish some Best Practices around projections, creating I/O’s and getting it RIGHT…from the beginning. Don’t be “that guy” that losses tons of sales and pisses off fans because your numbers were arbitrary; based on a price break or some other random factor. Sometimes bean counting can really help you out. But it’s not just about the projection the timing is critical, too. Lead times! We don’t just mean manufacturing lead times. We’re talking about pre-books and the critical run-up to release date. We’ll look at the risk and payoff.
